9/15/05 – Booyah Networks launches Booyah Broadcasting Group

Booyah Broadcasting Group to service rapidly growing broadband video content market

 

Boulder, CO., Sept. 15, 2005 – Booyah Networks, a digital marketing and technologies company, launched a new broadband media division today called Booyah Broadcasting Group (BBG).  The new division focuses on delivering services and technologies to companies looking to leverage the growing popularity of broadband video content and broadband video commercials.  The Booyah Broadcasting Platform seamlessly connects content rights owners, site owners and advertisers together for the purposes of maximizing the distribution, monetization and user experience of broadband media content. 

 

Booyah Broadcasting Group provides three services to three different types of companies. 

·        ViewersOnDemand™ provides the infrastructure, security and the syndication network to enable content rights owners the ability to fully monetize their premium content via the Internet and IP-based devices. 

·        BuyersOnDemand™ provides advertisers the ability to accurately target consumers with their broadband video commercials and banner ads using our innovative self-service ad management tools. 

·        ContentOnDemand™ provides site owners, portals and search engines the ability to integrate and provide premium content to their visitors, and the ability for consumers to download that content to consumer devices like TiVo, PSP, PC to name a few. 

 

“The massive adoption of broadband connectivity and rapid device convergence are driving an exponential demand for broadband video content and broadband video commercials,” said Michael Shehan, CEO of Booyah Networks. “At the same time, technology has lowered the cost of digital video production which as resulted in a growing supply of niche video content.  Through our BBG platform, Booyah will provide all the necessary services, technologies, and distribution that companies need in order to navigate through the complex and changing landscape of monetizing video on the Internet.”

 

Booyah Networks is launching a fully functional BBG platform and the OnDemand services in Q4 of 2005.  The company expects to announce several content and distribution partnerships at that time.

 

About Booyah Networks

Booyah Networks is a digital marketing and technologies company.  Through The Booyah Agency and Booyah Broadcasting Group divisions, we offer the expertise, the technologies, and the distribution to maximize your digital marketing efforts and reach your customers.  The company was founded in 2001, is solidly profitable, and is located in the foothills of the Rocky Mountains in Boulder, Colorado.

 

Contact: Valerie Quintanilla

Booyah Broadcasting Group

4730 Walnut St.

Suite 202

Boulder, CO 80301

303-426-7776, ext. 23

Valerie@BooyahNetworks.com

http://www.booyahbroadcasting.com